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Problem
Tealium collects customer data for businesses. They were looking to publish a series of research findings in the form of reports hosted to their website. They wanted these reports to have a unique look while still retaining the Tealium brand identity.
Solution
A mainstay of Tealium's brand is people-centric images. Using images of people and business owners helps ensure this tone is maintained. Colours were kept in-line with the brands primary and secondary colour palette. However, some liberties were taken stylistically such as having rounded corners, the use of call-out boxes, as well as patterned motifs.
Tealium
Reports
Year: 2022 | Market: ANZ | Role: Creative
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